Artículos sobre: investigacion

Creación de personas para una buena experiencia de usuario

bibinex

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Cuando hablamos de personas en el contexto de experiencia de usuario, no nos referimos a la definición de seres humanos que habitan en el planeta tierra, sino a perfiles arquetipo que representan las necesidades de segmentos de usuarios  que muestran similitudes de comportamiento, uso de productos, sitios web, estilo de

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